In this episode of The Consultant’s Way Podcast, hosts Anthony Paluska and Dean McMann talk with Catherine Sloan, a seasoned professional services leader with more than twenty-five years of experience across startups, large enterprises, and everything in between. Catherine brings an honest and insightful look at what it takes to thrive in organizations of very different sizes and why curiosity, adaptability, and courage matter more than ever in today’s consulting world.

She paints a vivid picture of life inside a scrappy startup, where speed, improvisation, and napkin architecture rule the day. Then she contrasts that with large enterprises, where success depends on navigating process, hierarchy, and institutional memory. Her reflections reveal how the same skills that help consultants survive the chaos of small companies, such as flexibility, grit, and comfort with ambiguity, are the very traits that drive innovation in large ones.

The discussion explores how professional services functions are evolving as AI, data, and outcome-based delivery reshape expectations. Catherine shares how both large and small firms must balance the need for speed with the need for structure, and why documentation, learning, and clarity are becoming essential for success.

She and the hosts also talk about the universal tension between what customers want and what they actually need. Catherine explains that consultants must be confident enough to challenge clients when their requests steer projects off course because true partnership comes from honest dialogue, not blind agreement. Her perspective on leading within product-driven organizations highlights how professional services teams can demonstrate their value both internally and externally.

Throughout the conversation, Catherine’s advice is practical and encouraging. She urges listeners to stay open, keep learning, and take opportunities even when they feel uncertain. Her Halloween story at the end, where a team finds humor and connection in the middle of a stressful quarter close, perfectly illustrates how culture and laughter can sustain teams under pressure.

This episode offers an authentic view of what it takes to succeed when change is constant and the only real rule is to stay curious.